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Push Advertising: How Does It Work?

blog / By kraigcontent AdTech Insights

WHAT IS PUSH NOTIFICATIONS ADVERTISING- HOW TO LAUNCH IT ON KRAIGCONTENT’S DSP   Push notifications are a popular and widely utilized marketing tool to help with re-engagement Push ads usually consist of a short notification message and an icon that appears on a user’s screen as soon as it is triggered. They can be used …

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The Basics Of Native Advertising

blog / By kraigcontent AdTech Insights

THE BASICS OF NATIVE ADVERTISING What Is Native Advertising? Native advertising is a type of advertising that matches the form, feel and function of the platform it appears in. Native advertisements can be found at the top of search engine results, in the feed of social medias or at the content recommendations section of a …

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